BNY × SNAPTREND PHOTO BOOTH

A Night of Frights: BNY’s Halloween AI Photo Booth Experience in New York

Individual and group AI transformations, a custom Halloween setting, and framed keepsakes brought a personal touch to BNY’s employee celebration.

October 28, 2026New York · Corporate celebration
BNY’s New York Halloween celebration: the decorated booth, guests laughing and a framed portrait
The setting, the guest experience and a finished A Night of Frights keepsake.

A Halloween portrait, with room to be yourself.

For BNY’s “A Night of Frights” employee celebration in New York, Snaptrend Photo Booth created a Halloween photo experience that gave employees a choice: step into an AI transformation or capture the celebration as themselves.

Guests could participate individually or with coworkers, choosing from Creepy Clown, Crow King or Queen, Vampire, and Halloween Monster transformations. A custom backdrop, coordinated décor, and larger framed prints connected the experience from the first photo to the keepsake guests took home.

AT A GLANCE

A team celebration, transformed.

Client
BNY
Location
New York
Occasion
Employee Halloween celebration
Experience
Individual and group AI portraits, plus traditional photos
Keepsake
5×7 photo prints with black frames, plus digital versions

INDIVIDUAL AND GROUP AI TRANSFORMATIONS

One celebration.
More ways to make it your own.

AI portraits gave employees a chance to step into a Halloween character, either on their own or with coworkers.

Two guests transformed into Halloween clown characters in a BNY group AI portrait
A group AI portrait with Halloween clown styling.

A SHARED TRANSFORMATION

Bring your own coven.

With a group AI photo booth in NYC, coworkers could share the transformation together, while individual portraits offered a more personal character reveal.

  • An individual Creepy Clown AI portrait with BNY A Night of Frights artwork
    An individual Creepy Clown transformation.

    Creepy Clown

  • An individual Crow King AI portrait with ravens and a moonlit background
    A Crow King portrait with coordinated Halloween artwork.

    Crow King or Queen

  • An individual Vampire AI portrait against a red moon, framed by BNY Halloween artwork
    An individual Vampire transformation.

    Vampires

  • Two guests transformed into Halloween characters in a BNY group portrait with A Night of Frights artwork
    A group Halloween Monsters transformation.

    Halloween Monsters

For guests who preferred a traditional photo, Halloween-themed props offered another way to join the fun. Having both options let employees choose the experience that felt right for them.

WHAT WE BROUGHT TO THE EXPERIENCE

The details made the moment.

A BNY Crow King photo print displayed in a decorative black folding frame
A finished 5×7 portrait presented in a black frame.
01

Printed and digital keepsakes.

We upgraded the photos to larger 5×7 prints and paired them with black frames, giving each portrait a finished presentation that complemented the Halloween theme.

Guests left with a keepsake ready to display at home or on a desk, a reminder of the celebration beyond the event itself. Digital versions of their photos were also provided to keep and share.

Two guests in witch hats holding Halloween props in front of the BNY custom backdrop
Traditional photos and Halloween props offered another way to join in.
02

Two ways to join the fun.

Alongside individual and group AI transformations, we offered a regular photo option for guests who preferred to stay themselves. Halloween-themed props made it easy to add a playful touch.

Whether guests wanted a dramatic transformation or a photo with coworkers, they could make the moment their own.

The decorated BNY photo booth with lighting and the custom A Night of Frights backdrop
A custom backdrop and a coordinated Halloween photo booth setup.
03

Halloween, from start to finish.

The entire photo booth setup was decorated for Halloween. We designed and installed the custom “A Night of Frights” backdrop to coordinate with the photo designs and framed prints.

The result was a cohesive experience that felt part of the celebration, from stepping in front of the camera to collecting the finished photo.

PHOTO STORY

From backdrop to keepsake.

A look at the custom Halloween backdrop, portraits, framed 5×7 photo keepsakes, and guests enjoying the experience.

Individual and group BNY Halloween photo prints with coordinated A Night of Frights borders
Individual and group keepsakes with matching event artwork.
The decorated BNY photo booth with lighting and the custom A Night of Frights backdrop
A custom backdrop and a coordinated Halloween photo booth setup.
BNY guests laughing together while looking at a photo at the keepsake pickup table
Sharing a laugh at the photo pickup table.

EVENT RESULTS

Made, viewed, and shared.

From individual and group portraits to framed keepsakes and digital sharing, here’s how the experience came together at BNY’s New York Halloween celebration.

Recorded sessions
244
129 traditional photo sessions · 115 AI sessions
5×7 prints produced
194
Larger photo keepsakes to take home.
Photo views
244
Recorded photo views.
Share events
173
  • Text: 130
  • Downloads: 32
  • Email: 8
  • Additional: 3

These figures reflect recorded sessions, prints, photo views, and sharing activity—not unique attendees.

DIGITAL DELIVERY

141 of 141 delivered

100% delivery success

Text messages
130 of 130 delivered; 0 undelivered
Email
8 of 8 delivered; 0 undelivered
Additional owner-confirmed deliveries
3

The delivery total includes 3 additional owner-confirmed deliveries. Channel breakdowns remain as recorded. Delivery does not confirm opens or unique recipients.

THE CLIENT RESPONSE

Hear the feedback from BNY.

BNY employees praised the experience and the Snaptrend team, sharing that the team continues to outdo itself with each event. Read their feedback and watch a reaction from the event below.

EMPLOYEE REVIEW

“So, what a great experience! This was so much fun. Thanks so much for organizing this.”

“I love my photo. My photo is excellent. The AI especially.”

BNY employee

10 SECONDS · SUBTITLED

“It looks so cool!”

Read transcript

Client: It looks so cool! So cute.

Snaptrend: What do you think about the overall Halloween experience?

Client: Love it.

Snaptrend: Alright, thank you.

Client: I wish it happened every year.

Snaptrend: Awesome! Thank you, guys!

Client: Thank you so much.

Open MP4 video

Planning your team’s next celebration?

Let’s Create Your Experience

GOOD TO KNOW

Questions about the experience?

01What is an AI Halloween photo booth?

An AI Halloween photo booth transforms a guest’s portrait into a Halloween-themed image. At BNY’s New York celebration, Snaptrend offered Creepy Clown, Crow King or Queen, Vampire, and Halloween Monster transformations.

02Can an AI Halloween photo booth transform groups?

Yes. At this BNY event, Snaptrend offered both individual and group AI transformations, so employees could participate on their own or with coworkers.

03Can guests choose regular photos instead of AI portraits?

Yes. At BNY’s celebration, guests could choose a traditional photo with Halloween-themed props instead of an AI transformation.

04Can Snaptrend customize a corporate Halloween photo booth?

Snaptrend can coordinate the backdrop, photo designs, décor, and keepsakes around an event theme. For BNY’s “A Night of Frights,” we designed and installed a custom backdrop and decorated the booth to match the Halloween experience.

05What keepsakes did guests receive?

Guests received larger 5×7 photo prints paired with black frames, creating a finished keepsake to take home, plus digital versions of their photos to keep and share.

06Does Snaptrend offer corporate photo activations in New York?

Yes. Snaptrend Photo Booth serves corporate events in New York and New Jersey, with experiences that can include AI portraits, traditional photos, custom branding, and printed keepsakes.

07What were the results of BNY’s Halloween photo booth experience?

The experience recorded 244 sessions, including 129 traditional photo sessions and 115 AI sessions. It produced 194 larger 5×7 prints and recorded 244 photo views and 173 share events. These figures reflect event activity rather than unique attendees.

MAKE THE NEXT ONE YOURS

Create a Photo Experience Your Team Will Remember

Planning an employee celebration or corporate activation in New York or New Jersey? Let’s bring your theme to life with custom photo experiences and keepsakes your guests can take home.